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Logo and visual identity for a manufacturer of inflatable fenders for boats.

KEY FEATURES

• Bold, flat colour
• Highly scalable

• iMore info

  Fender-Max have produced a brand new range of ultra-durable inflatable fenders—perfect for keeping your super yacht free of scratches and blemishes.

  After the usual research, discussions and iterations, R produced a logotype in the form of a fender section with bold, dynamic lettering. Taking cues and colours from marine elements, a wider identity was built around the logo to produce vibrant and eye-catching designs with high visual impact in print and online.

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